godfreys - feel free

Picture a realm where pristine white landscapes envelop everything in a dreamlike purity, where immaculate environments serve as the tranquil abodes for majestic white horses, their glossy coats shimmering in the ethereal light. Here, graceful white dogs glide elegantly amidst a backdrop of fluttering white doves, weaving a serene tapestry of harmonious beauty. In this idyllic landscape, where robovacs roam free in the shadows of ice mountains, where white on white is a testament to purity and elegance, Godfreys invites you to “feel free” in the serene tranquillity of a freshly cleaned home. 

The Process 

1. Storyboarding and Animatic

2. Previs and Pre-Production Planning

3. 3D Asset Builds

4. Compositing

The team

Client: Godfreys
Agency: Thinkerbell

Production by Edge Studio
Director: Zenon Kohler 
Producer: Nick Wolff
Creative Producer: Jennine Heymer
Production Manager: Lucy Ratz

Post Production by Cutting Edge
Editor: Kerry Farrell
Colourist: Kali Bateman
Online: Steve Leacey
Executive Producer: Trelise Blade

VFX by SQUEAK
Creative Director/VFX Supervisor: Zenon Kohler
Compositing Supervisor: Steve Leacey
Team: Rob Conn, Phil (PJ) Jackson, Cam Wright, Leyton Brown, Bruno Ribeiro Profeta, Liam Barnard, Ahmed Nashabe, Ian Anderson
VFX Producer: Sarah Taylor
VFX Coordinator: Rylee Bannan