michael hill - diamonds
The beauty of hundreds of glittering diamonds, polished to perfection using CG.
Close-up jewellery reveals quite a lot of imperfections such as surface scratches. It was essential to introduce a small amount of imperfection for realism but the pieces had to still look brand new and not secondhand or antique. Adjusting the specular and reflection of metal is the difference between silver, brushed steel and chrome.
The balance of clarity and refraction of the gems determines the difference between diamonds and glass. Subtle differences can make all the difference.
The Process
Model jewellery
Select camera angles and moves that showcase the specifics of each piece of jewellery.
Rig moving jewellery and test.
Animate gems and jewellery.
Develop the look of the metallic materials, and the colour, clarity and refractivity of gems.
Check jewellery sizes.
Depth-of-field tests.
Light and render.
Final composite.
The team
Client: Michael Hill
Agency:
Post Production by Cutting Edge
Sound Designer: Mike Lange
Senior Producer: Samara Keune
VFX by SQUEAK
Creative Director/VFX Supervisor: Zenon Kohler
Team: Rob Conn, Cam Wright, Steve Leacey
VFX Producer: Jessica Vines
